I spend a healthy amount of time networking with other professionals at various events, including luncheons and after-hours mixers. I do this because building authentic relationships is one of the best ways to grow a successful business.
Plus, I really like people!
But not everybody feels the same way about networking. It's not that they believe it's a farce, it's just that they're either shy or don't know where to start.
I was going to write an entire blog with practical tips for those of you who truly believe networking isn't your thing. Instead, I came across a great post written by the folks at Grammarly. In it, they give what they call 10 networking tips for people who hate networking.
When you are finished reading their blog post (underlined above), here are 3 BONUS networking tips from yours truly.
1. Have your business cards handy
If you are a business owner, one of the first questions someone will ask you at a networking event (besides your name) is "What do you do for a living?" Their next question will be, "Do you have a card?"Don't leave them hanging! Have plenty of cards in your wallet, purse, or pockets.
2. Have a good elevator speech ready
Regardless of whether you are a networking pro or not, you need to have a quick and succinct explanation of who you are, what your business is, and what you do ready to go when someone asks. Keep it simple and appealing, and the questions will start rolling in as they are eager to learn more.
3. Don't hang out in one spot
I know that cheese tray looks tasty, but it's not a good idea to stand by the buffet line the entire night. I mean, how can you network with all that food in your mouth? Move around and mingle – this is your chance to talk about your business!
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*STEVE GAMEL is the President/Owner of Edit This, a writing and editing services company located in Denton, TX. Along with being a sports writer for the Denton Record-Chronicle, Steve handles anything involving the written word. Give him a call today to help give your business a clear voice.